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Comparison

Robofy pricing comparison: which AI support model fits your team

Priya NairHead of Customer Experience
8 min readAug 8, 2026

You are staring at two pricing pages. One shows a monthly per-agent fee. The other shows prepaid credits you burn only when a customer asks something. Your team handles maybe 300 chats a month now, but that number will double by summer. Pick the wrong model and you either overpay for idle seats or run out of answers mid-conversation. This comparison walks through how Robofy and Chatref charge for AI customer support, what you actually get, and where each model makes sense for a growing team.

How Robofy and Chatref price their AI support

Robofy uses a tiered subscription model. You pick a plan that includes a set number of chatbots and a monthly conversation allowance. If you need more agents or more chats, you move to a higher tier. The price is fixed per month, regardless of whether every agent is used every day.

Chatref runs on prepaid credits. You buy a block of credits, and each AI reply or human takeover consumes a small amount. There are no per-seat fees. You pay only for the conversations that actually happen. If your volume drops in a slow month, your credits just sit there until you need them.

What you actually get for the price

A support tool’s price tag means little if you don’t know what’s inside. Here is a side-by-side look at the core capabilities each platform includes.

CapabilityRobofy (typical plans)Chatref
AI training sourceUpload documents, website scraping, FAQsUpload docs, point to your website, add files – the agent learns your business and answers in your brand voice
Human takeoverYes, live chat handoffYes, a person can jump into any live chat from a shared inbox
ChannelsWeb widget, Facebook Messenger, WhatsApp (varies by plan)Web widget, Slack, email, WhatsApp – one agent works across all
LanguagesMultilingual support (number of languages depends on plan)Answers customers in 11 languages automatically
Lead captureCollect visitor infoTurns chats into contacts automatically
AnalyticsBasic chat history and metricsSee what people ask, how the agent performs, and filter by conversation tags
CustomizationBranding optionsMatch the chat to your brand with no code
SetupCode snippet for websiteOne snippet, goes live in minutes

Robofy’s plans often bundle features by tier – you may need a higher plan to unlock WhatsApp or more languages. Chatref includes all channels and languages from the start, because the pricing is based on usage, not feature gates.

Where per-agent pricing breaks down

If you run a small support team of three people, a per-agent fee feels manageable. But customer support does not scale in neat, predictable steps. You might hire two seasonal agents for the holidays. You might have a part-time person who only handles escalations. With a per-agent model, every human who might ever peek at a conversation adds to your bill.

Chatref’s shared inbox lets your whole team watch chats and step in when needed. There is no charge per seat. You can have five people monitoring conversations on a busy Friday and only one on a quiet Tuesday. The cost stays tied to the number of replies the AI sends, not the number of people logged in.

Many teams find that a usage-based model aligns better with how support actually works – bursts of activity followed by lulls. You are not paying for readiness; you are paying for help delivered.

Scaling without surprise bills

With a subscription tier, growth forces a choice: upgrade to the next plan or risk hitting a conversation limit. That upgrade often doubles your monthly cost, even if you only need 10% more capacity. Over a year, those step changes add up.

Chatref’s credit system grows linearly. If your chat volume increases by 20%, your credit usage increases by roughly the same amount. There are no hard caps that cut off your AI agent mid-month. You can top up credits anytime, and unused credits never expire. This gives you a predictable cost curve that matches your actual customer demand, not a vendor’s plan structure.

The cost of getting started and staying live

Both tools let you start without a long commitment. Robofy offers a free plan with limited features, so you can test the widget and basic AI responses. Paid plans begin at a fixed monthly rate.

Chatref also lets you start free. You sign up, train the agent on your content, and add the widget to your site. You get enough free credits to see how the AI handles real customer questions. After that, you buy prepaid credits in blocks that fit your volume. There is no contract, no setup fee, and no minimum monthly charge. If you pause support for a month, you pay nothing.

The time to go live matters too. Both platforms provide a code snippet you paste into your website. Chatref’s onboarding walks you through training the agent, customizing the widget, and connecting channels in one flow. Most teams get their AI agent answering questions the same day they sign up.

Which pricing model suits your support volume

There is no single right answer. The right model depends on how your team works and how predictable your chat volume is.

Choose a tiered subscription model (like Robofy) when:

  • Your support volume is steady month after month.
  • You have a fixed number of agents and do not plan to change it.
  • You prefer a single, predictable bill, even if it means paying for unused capacity.
  • You only need the features included in a lower-tier plan.

Choose a usage-based model (like Chatref) when:

  • Your chat volume varies by season, launch, or campaign.
  • You want many team members to monitor chats without paying per seat.
  • You need all channels and languages from day one, without upgrading.
  • You want your cost to reflect actual customer conversations, not potential ones.

For a growing ecommerce brand that sees triple the chats in November, a usage model often saves money. For a small law firm with the same 20 questions every week, a fixed subscription might feel simpler. The key is to match the pricing to your real support pattern, not an idealized one.

Key takeaways

  • Robofy charges a fixed monthly fee per plan tier, while Chatref uses prepaid credits based on actual conversations.
  • Per-agent pricing can inflate costs when you add seasonal or part-time support staff.
  • Chatref includes all channels and 11 languages from the start; Robofy gates some features behind higher tiers.
  • Usage-based pricing scales linearly with chat volume, avoiding the step-change jumps of tier upgrades.
  • Both tools offer a free starting point, but Chatref has no minimum monthly charge and no per-seat fees.

Frequently asked questions

Does Chatref offer a free plan like Robofy? Yes, you can start free and test the AI agent with real customer questions. You get free credits to see how it works, and there is no time limit on the trial.

Can I use Chatref on WhatsApp and Slack without paying extra? Yes. Chatref’s omnichannel support is included. You connect your website, Slack, email, and WhatsApp, and one agent answers across all of them. There are no add-on fees for channels.

How does Chatref’s AI stay accurate if I don’t have a big knowledge base? You teach the agent by pointing it to your website, uploading a few documents, or pasting FAQs. The agent only answers from that material, so it stays factual and on-brand. You can update the knowledge anytime, and the agent reflects changes immediately.

What happens if I run out of credits mid-month? You get a notification when credits run low. You can top up instantly, and the agent keeps working without interruption. Unused credits roll over and never expire.

Is Chatref only for small teams, or can larger support teams use it too? Chatref works for teams of any size. The shared inbox lets multiple people watch chats and step in when needed, with no per-seat charge. Workspaces keep different brands or departments separate under one account.

If you are weighing a fixed subscription against a pay-as-you-go model, the best next step is to see how each one handles your actual customer questions. Start free with Chatref, train an agent on your own content, and watch it answer chats in minutes. That real-world test will tell you more than any pricing table. Start free

Priya Nair · Head of Customer Experience

Priya has spent over a decade helping support teams answer faster and stress less. She writes about the day-to-day of great customer support and how AI can carry the load.

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