Feature Use Case
How does Chatref's shared inbox improve marketing support?
Chatref’s shared inbox lets your marketing support team jump into AI-powered chats only when a case needs a human - with the full history already open. For a marketing automation platform, that means no one repeats questions about campaign setup or deliverability, and your team can triage, tag, and collaborate on complex tickets without leaving the queue.
Handle marketing questions with full context
When a user asks about email sequences, list segmentation, or why a campaign metric looks off, your AI agent answers from your own docs in seconds. If it’s a rare edge case that needs a marketer’s intuition, the shared inbox hands the conversation over with the entire thread visible. Your team picks up exactly where the agent left off - no back-and-forth to gather background.
Triage efficiently with conversation tags
Conversation tags automatically label chats by topic: “campaigns,” “deliverability,” “integrations,” “billing,” and more. Support teams for a marketing automation tool can instantly see a queue organized by what customers actually need, and route “deliverability spikes” to the ops lead while “campaign setup” lands with onboarding. No manual sorting or copy-paste.
Let your AI agent handle the routine
Your AI agent deflects the repeat questions that eat support time: password resets, how-to steps for email builders, and list sync explanations. Only when a question is genuinely complex or high-risk does the shared inbox bring in a person. That means your marketing support specialists focus on churn-saving conversations, not typing the same link for the tenth time.
Collaborate as a team without losing the thread
Because the shared inbox shows the same realtime chat to everyone on your account, several team members can keep an eye on a high-stakes ticket at once. One colleague steps in to resolve, another may jump in with a tip about a recent client change - and the entire history stays in one place. Conversation tags guarantee the right issue reaches the right specialist.
FAQ
How to manage team support efficiently?
Use conversation tags to auto-categorize every incoming chat by marketing topic, so the right person picks up the right case. The AI agent resolves routine questions on its own, and the shared inbox surfaces only the conversations that need a human, with full context ready.
Can Chatref handle escalations?
Yes. The shared inbox hands over any escalated chat with the complete conversation history, so the person stepping in never starts from scratch. They see every message the AI agent exchanged with the customer, which makes escalations faster and frustration-free.
What’s the best way to collaborate on support tickets?
All agents on your account watch the same shared inbox in real time. When a complex ticket comes through, a conversation tag routes it to the right expert, who sees the full thread and can resolve it. Colleagues can jump in, too - no separate notes or lost context.
Put this into practice
Chatref answers your customers from your own content, day and night. Add it to your site and go live in minutes – free to start.