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Integration

How do I integrate Chatref with my beauty e-commerce platform?

Chatref Team3 min read / Updated June 17, 2026

Integrate Chatref by adding its chat widget to your beauty e-commerce site with a single JavaScript snippet, then training the agent on your product catalogs and FAQs. Custom actions handle order lookups and shade matching, while the shared inbox lets your team jump in when needed. The setup takes minutes, not hours.

Add the Chatref Widget to Your Beauty Store

The beauty store chat widget works on any platform - Shopify, WooCommerce, Magento, or a custom site. After you sign up and claim your $50 free credit, you get a snippet to place once sitewide. The widget appears seamlessly on your product, collection, and checkout pages, letting shoppers ask about ingredients, availability, or returns right where they browse.

  • No coding required - paste one line and you're live
  • Origin-allowlisted so the widget only loads where you intend
  • Custom primary color and branding to match your brand's palette
  • Lead capture builds your email list directly from chat

Configure Custom Actions for E-Commerce Support Tools

Once the widget is live, you can turn it into a full customer service integration with custom actions. These let the AI agent do more than answer questions - it takes meaningful action inside the chat, eliminating friction for beauty buyers.

  • Order lookups - a shopper provides an email and the agent fetches status updates
  • Skincare routine quizzes - collect skin type, concerns, and preferences, then recommend products
  • Loyalty points check - connect to your rewards program so customers see their balance instantly
  • Shade matching - gather undertone and skin depth data, then surface the right foundation

Each custom action is built from your own tools and the agent triggers them without handing off to a human. The agent stays grounded in your product docs, so recommendations never stray from what you actually sell.

Manage Conversations with a Shared Inbox

Even with a smart agent, some questions still need a human - maybe a complex return or a lost package. The shared inbox gives your support team full visibility into ongoing chats, with the entire thread history available. Agents can take over mid-conversation, so the customer never repeats themselves.

  • Realtime handoff - a teammate enters the chat, and the AI steps back
  • Full context - see what the AI said and what actions it already took
  • No per-seat costs - Chatref's PAYG model means you don't pay extra for each team member who needs inbox access

This customer service integration lets beauty stores scale support without scaling headcount. The AI resolves common inquiries, and your people handle only the cases that need a personal touch.

FAQ

How to embed a chat widget on my site?

After signing up at app.chatref.ai, you'll find your unique widget snippet under Widget in the dashboard. Copy that single <script> tag and paste it into your site's global template - usually right before the closing </body> tag. The widget loads immediately and appears on all pages. There's no need to set up API keys or deploy servers.

What platforms does Chatref support?

Chatref works with any website or e-commerce platform. Because it's a standalone JavaScript widget, it runs equally well on Shopify, WooCommerce, Magento, Squarespace, Wix, or a fully custom build. As long as you can edit your site's HTML, you can add a Chatref beauty store chat widget in minutes.

Can I customize the chat widget to match my brand?

Yes. Each AI agent gets its own branding settings: you can set a primary color that replaces the default, add your logo, and adjust the widget's position (bottom right or left). The chat window also respects your tone of voice because the agent learns from the docs you provide, from the ingredient descriptions to your return policy, so it sounds like your team. No code or design skills needed.

Put this into practice

Chatref answers your customers from your own content, day and night. Add it to your site and go live in minutes – free to start.

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