Feature Use Case
How can WooCommerce customers self-serve account tasks right in chat?
WooCommerce store owners can embed Chatref’s website widget to let customers self-serve account tasks right in chat. AI agents use custom actions to securely fetch order info, update payment methods, adjust subscriptions, or cancel orders - all without a support email. This reduces repetitive requests and frees your team.
Embed a self-service widget on your store
Drop Chatref’s website widget onto your WooCommerce site with a single snippet. Customers click the chat icon from any page and the AI agent immediately greets them. The agent is trained on your store’s policies, help docs, and FAQ content, so it can answer order questions, shipping times, and account how-tos without hitting your inbox. Because the widget lives on your store, customers never need to leave their shopping experience to get help.
Automate account tasks with custom actions and AI agents
Ordinary chatbots only answer questions - Chatref’s agents actually complete tasks. Using custom actions, the agent can securely reach into your WooCommerce backend (or your connected tools like a CRM or subscription manager) and perform actions on behalf of the customer. For example:
- A customer types “show my recent orders” and the agent fetches real data and displays it inside the chat.
- Need to update a shipping address? The agent collects the new address through a guided form and pushes the update to the order.
- Want to reset a password? The agent triggers the WooCommerce password reset flow and sends the link directly in the conversation.
These automated customer tasks run 24/7, so support requests drop dramatically while satisfaction climbs.
Let customers manage subscriptions and orders without leaving chat
WooCommerce subscriptions and order management can generate heavy support volume. Chatref’s AI agents act as a self-service layer for these high‑frequency requests:
- Change subscription plans: A customer can tell the agent “switch me to the annual plan.” The agent confirms eligibility via custom action, applies the change, and confirms the new pricing and next billing date - all without a support ticket.
- Cancel an order: If an order is still editable, the agent checks status, confirms intent, and cancels it instantly through a custom action. The customer sees the cancellation confirmation and, if needed, a refund status update seconds later.
Every interaction is logged, and if a case gets complex, the agent seamlessly passes it to a human.
Step in when needed with a shared inbox
Not every task can be fully automated, and some customers need a human touch. Chatref’s shared inbox lets your support team monitor live conversations and take over any chat with full context. If the AI agent hits a roadblock - say a subscription change requires manual review - it hands off to an available team member with the entire chat history attached. No repeating details, no lost threads. This keeps account management in chat smooth, whether handled by AI or a person, and fundamentally reduces support requests that would otherwise clog your ticket queue.
FAQ
Can customers reset passwords in chat?
Yes. Chatref’s AI agent can trigger a custom action that uses WooCommerce’s built-in password reset flow. The customer requests a reset, the agent verifies their identity (if needed), and immediately sends the reset link inside the chat. No email back-and-forth, no waiting.
How do I let customers update payment methods without emailing?
With a custom action, your Chatref agent can collect new card or payment details through an in-chat form and securely push them to your payment gateway or WooCommerce. You can also present a link to a hosted payment page right in the conversation, depending on your setup. The entire process stays contained in the chat widget, reducing the need for manual email support.
What if a customer needs to change their subscription plan?
Chatref handles subscription plan changes automatically. A custom action checks the customer’s current subscription, validates the requested plan, and applies the change - upgrade, downgrade, or switch. The agent then confirms the new plan details, prorated charges, and next renewal date directly in the chat. Complex cases (like third-party gateways or custom billing) can be paused and handed off to a human in the shared inbox for a final review.
Can chat handle order cancellations automatically?
Yes. The AI agent can use a custom action to cancel an order in WooCommerce if it meets your store’s criteria (e.g., “pending” or “processing” status). The agent confirms the customer’s intent, calls the cancellation API, and posts the result - including any refund status - back into the chat. This turns a common support request into a self-serve action that takes seconds.
Put this into practice
Chatref answers your customers from your own content, day and night. Add it to your site and go live in minutes – free to start.