Answer customer questions about returns and complaints 24/7 with AI
Customers have questions. Chatref answers instantly from your own content – no waiting, no repeating. Scale support without adding headcount.
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Why this matters
Support can’t keep up as your product grows
Repeat questions slow everyone down. Chatref answers them from your own guides, so your team handles only the cases that need a person.
Inbound Shopper Queue
Shopper questions arrive from the website widget, order-tracking lookups, and pre-purchase queries – all feeding a single support pipeline.
Store Knowledge Base
Chatref indexes your product catalog, return policies, and sizing guides – verifying every response against your own store content.
Smart Output Routing
Most shoppers get an instant answer. Complex returns or sensitive order issues are routed to your support team with full context.
Answered Instantly
90%+ of order, returns, sizing, and policy questions resolved on the spot.
Warm Agent Handoff
Escalated to your support team with the full shopper conversation transcript.
Setup and import questions arrive from everywhere, at all hours, and converge on Chatref. Chatref answers them from your own CRM guides, and those answers reach every user, on every channel and in every region.
Same questions daily
Your team burns time answering the same setup, import, and permission questions over and over.
Work stops, queues grow
Admins get pulled away from product work while tickets pile up and users stall before setup.
No warm leads captured
Valuable signals from support chats slip away because no one captures them.
What you get
Four wins for SaaS support teams.
The big picture
AI answers from your help docs – not the web – for accurate, on-brand help.
Inbound Tickets vs. Agent Capacity
As product lines expand, ticket volume grows exponentially. Human agent capacity stays flat – creating a widening gap of unanswered shoppers.
Support Diagnostics
Nearly 180 shopper tickets go unanswered daily – many before checkout.
With Chatref
Chatref answers the gap instantly from your store's own content – turning abandoned carts into completed orders.
As a store adds products and customers, inbound support tickets climb steeply. Without Chatref, the share answered by agents barely moves — shoppers abandon. Chatref answers the growing gap from the store's own catalog and policies, so the support team stays calm at any scale.
How it works
How Chatref works
Turn your help docs into instant answers. Feed Chatref your guides once – it learns them and answers questions 24/7 so your team only handles what needs a human.
Add your help docs and guides Upload setup guides, import walkthroughs, and permission FAQs. Chatref digests them fast so it answers questions straight from your own content.
Drop in one widget snippet Embed the Chatref widget on your site. Customers get answers instantly – no digging through docs or waiting for support.
AI answers from your content Questions about setup, pipelines, or permissions resolve fast using only what you’ve written. No dead-end links – just clear answers.
Human handoff with full context When a question needs a human, Chatref hands it off with the full chat history. Your team picks up without missing a beat.
The toolkit
Every job, mapped to a feature.
One AI agent, and a toolkit around it. Each card links to the feature that does the work.
Support that scales
Pick your industry
One AI agent that answers the questions your customers actually ask – across every tool and language.
Real questions
Examples of Chatref in action
Explain refund policies instantly – no support ticket needed.
Guide users through complaint forms in minutes.
Share accurate store hours and locations 24/7.
Collect newsletter sign-ups during chat conversations.
24/7 support wins
Solve every customer question instantly
Let customers find answers about returns, orders, and policies without waiting for your team. AI handles the rest.
The math
Turn chat into profit – not another support ticket
Every chat that never lands in your queue is a ticket you don’t have to pay for. Chatref answers setup, import, and permission questions straight from your own docs so your team can focus on high-value work. Results depend on your product and content.
- Deflect the same questions before they become tickets
- Cut first-response time from hours to seconds in every region
- Scale support globally without adding headcount or night shifts
- Turn routine how-to chats into warm leads for sales
Loved by support teams
CRM teams, scaling support without scaling admins.
How CRM platforms use Chatref to answer setup, import, and permission questions before they reach the team.
Chatref took over the import and field-mapping questions that used to fill our queue. Our admins finally spend their time on the migrations that actually need a person.
New customers used to wait a day for setup help. Now they configure pipelines on their own and reach their first deal the same day.
It answers permission and role questions from our own docs, in our own voice. Most admins cannot tell it apart from the team.
of setup and import questions answered before they reach an admin
One agent covers our EU and US accounts in their own language, so we retired the after-hours import desk for good.
Will it invent answers about our product?
No. It only uses your own help docs and guides – never guesses or makes things up.
Is it just a search box in a chat window?
No. It gives instant answers and can take action – like resetting passwords or updating permissions – right inside the chat.
Can it handle our product’s unique rules?
Yes. Upload your setup docs and permission guides. It answers only from that content and escalates complex cases to a human.
Does it replace our support team?
No. It deflects repeat questions so your team can focus on the cases that need a person.
How long does setup take?
Most teams go live in under an hour. Add your content, drop in one snippet, and you’re done – no training or coding required.
Can it answer questions in other languages?
Yes. It answers in the user’s language using your translated content. One widget covers every region you serve.
What if our product docs are outdated?
It only uses what you give it. When you update your docs, it uses the new content immediately – you stay in control.
How do we know what users are asking?
It sends a weekly insights email. It shows the top questions, where your docs are weak, and what to fix next.
Does it charge per agent seat?
No. You pay based on usage – not per seat. Scale support without your bill growing with every new hire.
Will it work for complex product questions?
Yes. As long as your content covers those topics, it can answer them – and hands off to a human if needed.
Can it take action inside our product?
Yes. It can trigger account tasks like resetting permissions or updating settings – all from your help docs.
What if the AI can’t answer a question?
It hands off to a human with full chat history – so no one repeats themselves or loses context.
Bring Chatref to your chatref for sports equipment stores.
Add your help docs, drop in one snippet, and let Chatref answer the first questions – free to start.
Part of the E-commerce support hub · see pricing.